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Gelactica

Meet the NEW Essentials.

Shop our new Powder, Pomade & Clay with 60% OFF plus exclusive bundle deals.

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KPure

50% OFF Everything.

Professional salon essentials at 50% OFF for a limited time.

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320 Pure

50% OFF Sitewide.

Celebrate Camila’s birthday with 50% OFF all your 320 Pure favorites through July 19.

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REV320 builds professional haircare with a simple commitment: care deeply, perform consistently, and stay trusted over time.

Hair is our profession

For more than 20 years, REV320 has developed products shaped by real experience in haircare. The brand brings together performance, trust, and total care through a portfolio made for different audiences and routines. From salon-grade treatments to styling essentials, every formula is built to support healthier-looking hair with consistency and respect.

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KPure

KPure extends the system with more targeted formulas designed for deeper nourishment and salon-focused results.

Total Care. Nourishes. Dryness. Styling.

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Find your system.

Shampoos Masks Conditioners Oils Gels Powders Serums

The REV320 System

Clean formulas. Professional performance. Real routines.

Clean formulas

Developed with intention, every system is made to support daily routines and professional-level care.

Performance first

From treatment to styling, REV320 brings together products designed to perform with consistency.

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Real routines

Haircare made for how people actually live, style, nourish, and maintain their hair every day.

Find your routine

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Smoothie Leave-In Conditioner – Moisturizing & Frizz Control

Professional care designed for everyday routines.

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Miracle 8 Hair Serum – Repair, Shine & Frizz Control

Professional care designed for everyday routines.

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MAX CONTROL STYLING GEL 18oz

Professional care designed for everyday routines.

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Lustre Natural Argan Oil for Hair – Frizz Control & Natural Shine

Professional care designed for everyday routines.

Performance in motion

Care you can see.

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REV320 Hair Systems

Built for real hair. Made to stay.

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